Above: A conclusion of the process that was my short film “Supermarkets.”
Above: Evidence of working on my short film.
Above: Permission from a YouTube account which makes sound effects to use one for my short film’s opening and closing title sequence.
Above: Photo One - A snapshot of “Mandem On The Wall” from the YouTube channel and Photo Two - The cast of “Mandem On The Wall” featuring in a trailer for “Youngers” on the official E4 YouTube page.
SUPERMARKETS: THE FUTURE OF SHORT FILM?
As I spoke about in my pitch, a short film is more than just a creative piece of media; it is a product. I hope for my short film to make a lot of money which was my reason for “pretending” to require funding.
I have based the product of my short film on YouTube comedy videos and looking at various video bloggers I have come up with the idea of my short film “Supermarkets” being the first instalment in what could be a series of short films.
In the future of a multi-media world, my questionnaire discovered for me that more people than ever watch television shows and films online, especially thanks to the efficiency of online channel which can be watched wherever, whenever like 4OD, BBC iPlayer, Netflix and LOVEFiLM.
I believe that with the right support my short film has the power to follow in the foot steps of fellow London-based short film shows like “Mandem On The Wall.” “Mandem On The Wall” started as a comedy of shorts on YouTube made by students. The first episodes received roughly 30,000 - 50,000 views, still an impressing amount for a relatively new product. However, as it currently stands the most viewed episode has 617,000 views. With this popular response, the series was recently picked up by Channel 4 directors and the actors of “Mandem On The Wall” now feature on a new E4 London-based young people programme, “Youngers.”
My short film could be the first episode of a short film series which could simmarly start off on YouTube but then similarly merge the connection between T.V. and the internet which now exists in our current social media age. It is a creative jump forward in getting a product across to a wide and diverse audience.
Above: After doing a lot of writing I decided to do a different output of media and film a video of me explaining the process of my pre-production and filming for “Supermarkets.”
Above: Short Film SUPERMARKETS Production Schedule from now until the end of the project.
Above: Legal Disclaimer to film in Stratford’s 99p Store.
Above: Location Photography.
SUPERMARKETS: MORE DETAIL..
“Supermarkets” is a short comedy made for young adults as it is something relatable. I based the type of style it is on the kind of real life comedy seen on BBC Three, E4 and sometimes BBC One with stuff like “Miranda.” Real British making-fun-out-of-complaining humour.
With the help of financiers I would hope the next step of my short film to be sending it to a short film festival to raise promotion and public interest. I also want my short film to have it’s own YouTube channel.
Many comedies on television now started from pilot shows which are shown to members of the public at events with a film festival feel. I prefer to think of “Supermarkets” as a pilot in what could be a new era of short film comedies both on T.V. and online than a single piece of media.
As “Supermarkets” is a British comedy I feel it would only be right to show it at a London Film Festival, as the capital of England this is where the best of British short films are shown.
Two which I feel would be perfect are:
London Independent Film Festival -
According to their website, the LIFF is:
“The premier event for micro-budget and no-budget films in the UK. LIFF offers a fantastic opporunity for indie film makers to showcase their achievements, with spaces reserved for first and second time film makers and for films that have been overlooked by other events.”
This sounds like the perfect thing for me and my film as I am working on a low budget and the festival would give me a chance to express my idea to a large audience.
British Student Film Festival (Located at Edinburgh Bristol, Manchester and LONDON) -
Unfortunately the BSFF website is down at the moment for maintenance but it’s very title alone seems perfect for me, a student, living in England. Through research I found that the company running it has a Facebook page which for me showed they are in touch with social networking and young people.
